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Web DevelopmentBrand Identity

Smart Power Electric

Smart Power Electric is an electrical company in the US. I designed a logo where the lightning bolt forms the "S" in SMART, plus its website.

Smart Power Electric

What they needed

The company wanted a new look to compete with electrical companies that were already established. It needed a logo people would recognize fast and that did not look like all the others.

What I did

I designed a logo where the lightning bolt becomes the "S" in SMART, with no extra drawings. The colors are navy and amber orange. The site has Home and Services pages, works on mobile and explains their electrical installation work clearly.

What came out of it

I delivered the logo and the website, in desktop and mobile versions.

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